First sentence with a Villain and some curiosity…

Tell me more!

That’s what my friend and unofficial client said when I told her what I do.

Tell the getting started story

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How did I get here?

Tell the “in between” journey after the start/inspiration

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What are you passionate about?

What excites you about (this thing)? Answer (3) of the why, what, how, when (etc) questions

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What’s next?

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